21世紀實用國際商務英語口語 (第四版) 陳寧 陳鵬南 9787301354179 【台灣高等教育出版社】
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物品所在地：中國大陸
原出版社：北京大學
物品所在地：中國大陸
原出版社：北京大學
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| *完成訂單後正常情形下約兩周可抵台。 *本賣場提供之資訊僅供參考，以到貨標的為正確資訊。 印行年月：202408*若逾兩年請先於私訊洽詢存貨情況，謝謝。 台灣(台北市)在地出版社，每筆交易均開具統一發票，祝您中獎最高1000萬元。 書名：21世紀實用國際商務英語口語 (第四版) ISBN：9787301354179 出版社：北京大學 著編譯者：陳寧 陳鵬南 頁數：283 所在地：中國大陸 *此為代購商品 書號：1684610 可大量預訂，請先連絡。 內容簡介 本書深入貫徹黨的二十大精神，以習近平新時代中國特色社會主義思想為指導，準確把握教育事業發展面臨的新形勢、新任務，以培養學生的商務英語口語能力為核心，把英語語言能力培養與商務知識學習有機結合起來，突出知識掌握、能力培養與價值塑造的協同發展。全書以國際商務交際活動為中心，展示如何處理實際交易環節中出現的各類問題，內容涉及國際貿易的各個實戰環節和相關商務活動兩大主線，涵蓋客戶介紹、尋找貿易機會、商務安排、參加交易會、商務拜訪、營銷策略、商務會議、商務促銷、商務談判、技術創新和自主品牌戰略等。 本書精心設計了與國際商務有關的話題，從國際貿易實務的各個實戰環節人手，讓學生在通真的貿易情景中學習國際商務知識、模仿體驗如何開展國際貿易，書中融入了展示中華文明等內容，通過情景對話、角色扮演、專題討論、經典句型操練、交際技巧、實踐操練等訓練，讓學生在不同的商務語境中應用國際商務英語口語，提高商務交際技能，提升民族自豪感，增強國際視野。本書配有課文范讀和教學課件。 本書可作為高等院校經貿和英語專業的教材，也可作為相關從業人員的參考書。目錄 Chapter 1 Welcoming ClientsPart A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Integration of Theory and Practice Part D Practice Chapter 2 Seeking Business Opportunities Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Integration of Theory and Practice Part D Practice Chapter 3 Making Inquiries Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Integration of Theory and Practice Part D Practice Chapter 4 Business Appointment and Arrangement Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Integration of Theory and Practice Part D Practice Chapter 5 Offer and Counter-offer Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Integration of Theory and Practice Part D Practice Chapter 6 At China Import and Export Fair Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Integration of Theory and Practice Part D Practice Chapter 7 Business Visit Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Integration of Theory and Practice Part D Practice Chapter 8 Innovative and Power Brand Strategy Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Integration of Theory and Practice Part D Practice Chapter 9 Packing and Quality Inspection Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Integration of Theory and Practice Part D Practice Chapter 10 Acceptance and Orders Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Integration of Theory and Practice Part D Practice Chapter 11 Business Telephone Calls Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Integration of Theory and Practice Part D Practice Chapter 12 Terms of Payment Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Integration of Theory and Practice Part D Practice Chapter 13 Business Negotiation Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Integration of Theory and Practice Part D Practice Chapter 14 Sign a Contract Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Integration of Theory and Practice Part D Practice Chapter 15 Cargo Delivery Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Integration of Theory and Practice Part D Practice Chapter 16 Business Conference Part A Situational Dialogue Communicative Scene 1 Communicative Scene 2 Communicative Scene 3 Part B Practical Key Sentences Part C Integration of Theory and Practice Part D Practice 詳細資料或其他書籍請至台灣高等教育出版社查詢，查後請於PChome商店街私訊告知ISBN或書號，我們即儘速上架。 |
