外貿英語函電郝美彥周賀 9787565445620 【台灣高等教育出版社】

Name: 外貿英語函電 郝美彥 周賀 9787565445620 【台灣高等教育出版社】
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物品所在地：中國大陸
原出版社：東北財經大學

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書名：外貿英語函電
ISBN：9787565445620
出版社：東北財經大學
著編譯者：郝美彥周賀
頁數：196
所在地：中國大陸 *此為代購商品
書號：1566051
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內容簡介

本教材分為5個項目，共12個任務、1個綜合技能訓練。選用本教材的教師可以根據學情變化調整學習任務的順序，以此來開展教學。該教材同時具備了「活頁」和「教材」的雙重屬性，又具備了「學習資料」和「活頁筆記」的雙重功能。本教材以學生為主體，以外貿工作任務為載體，以工作過程為導向設計了項目化工作頁，注重學生的參与性和實踐性，強調學生自主學習和寫作技能的訓練。本教材適用於高等職業國際經濟與貿易、商務英語、電子商務、市場營銷、跨境電商等經濟類專業「外貿英語函電」等課程的教學，也可供從事外貿業務活動的從業人員自學或參考。

Task 1 Basic Knowledge
Activity 1 Introduction
Learning Objectives
Lead-in
1 1 Several Important Principles of Good Writing
1 2 The Structure and Layout of a Business Letter
1 3 Structure of E-mail
1 4 Discussion
1 5 Expected Learning Outcomes
Skill Training
Task 2 Preparation of Business
Activity 2 Establishing Business Relations
Learning Objectives
Lead-in
2 1 Relevant Knowledge
2 2 Specimen Letters
2 3 Discussion
2 4 Sentences Link
2 5 Expected Learning Outcomes
Skill Training
Task 3 Negotiation of Business
Activity 3 Inquiry
Learning Objectives
Lead-in
3 1 Relevant Knowledge
3 2 Specimen Letters
3 3 Discussion
3 4 Sentences Link
3 5 Expected Learning Outcomes
Skill Training
Activity 4 Offer
Learning Objectives
Lead-in
4 1 Relevant Knowledge
4 2 Specimen Letters
4 3 Discussion
4 4 Sentences Link
4 5 Expected Learning Outcomes
Skill Training
Activity 5 Counter-offer
Learning Objectives
Lead-in
5 1 Relevant Knowledge
5 2 Specimen Letters
5 3 Discussion
5 4 Sentences Link
5 5 Expected Learning Outcomes
Skill Training
Activity 6 Acceptance
Learning Objectives
Lead-in
6 1 Relevant Knowledge
6 2 Specimen Letters
6 3 Discussion
6 4 Sentences Link
6 5 Expected Learning Outcomes
Skill Training
Activity 7 Contracts and Agreements
Learning Objectives
Lead-in
7 1 Relevant Knowledge
7 2 Specimen Letters
7 3 Discussion
7 4 Sentences Link
7 5 Expected Learning Outcomes
Skill Training
Task 4 Implementation of Contract
Activity 8 Establishing and Amending an kC
Learning Objectives
Lead-in
8 1 Relevant Knowledge
8 2 Specimen Letters
8 3 Discussion
8 4 Sentences Link
8 5 Expected Learning Outcomes
Skill Training
Activity 9 Effecting Shipment
Learning Objectives
Lead-in
9 1 Relevant Knowledge
9 2 Specimen Letters
9 3 Discussion
9 4 Sentences Link
9 5 Expected Learning Outcomes
Skill Training
Activity 10 Covering Insurance
Learning Objectives
Lead-in
10 1 Relevant Knowledge
10 2 Specimen Letters
10 3 Discussion
10 4 Sentences Link
10 5 Expected Learning Outcomes
Skill Training
Activity 11 Urging Payment
Learning Objectives
Lead-in
11 1 Relevant Knowledge
11 2 Specimen Letters
11 3 Discussion
11 4 Sentences Link
11 5 Expected Learning Outcomes
Skill Training
Activity 12 Making a Complaint and Claim
Learning Objectives
Lead-in
12 1 Relevant Knowledge
12 2 Specimen Letters
12 3 Discussion
12 4 Sentences Link
12 5 Expected Learning Outcomes
Skill Training
Task 5 Comprehensive Writing-skill Training
Overall Expected Learning Outcomes
Bibliography

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