商務英語閱讀 (第3冊) (第二版) 趙淑容 宋君霞 9787300325569 【台灣高等教育出版社】

作者簡介
趙淑容，碩士，中共黨員，現為山東女子學院外國語學院副院長，教授，兼任山東省商務英語研究會常務理事，商務英語研究所所長。先後被評為校級優秀教師、科研先進個人、教學管理先進個人，並入選學校首批”中青年骨幹教師”。
目 錄精彩樣章
Unit 1 International Organizations
Text A Regional Growth， Stability， Integration Set for Boost
Text B Essentials on AIIB
Chinese Values
Unit 2 Trade Barriers
Text A Why the World Needs Better - not --less – globalization
Text B Globalization and China Doesn’t Stop Here
Chinese Values
Unit 3 Product Quality
Text A High Online User Ratings Don’t Actually Mean You’re Getting a Quality Product
Text B The Return of Craftsmanship in China
Chinese Values
Unit 4 Business Leadership
Text A Why Deception is Probably the Single Most Important Leadership Skill
Text B In Interviews， Female CEOs Say They Don’t Expect Much Support — at Home or at Work
Chinese Values
Unit 5 Business Teamwork
Text A 5 Things High-Performing Teams Do Differently
Text B Developing Cooperative Teams to Support Individual Performance and Well-Being in a Call Center in China
Chinese Values
Unit 6 Business Innovation
Text A The New Manufacturing Footprint
Text B A New Model to Spark Innovation Inside Big Companies
Chinese Values
Unit 7 Business Conflicts
Text A “Earth’s Best Employer”
Text B Conflicts in Workplace
Chinese Values
Unit 8 Customer Service
Text A Know Your Customers’ “Jobs to Be Done”
Text B Reinventing Customer Service—How T-Mobile Achieved Record Levels of Quality and Productivity
Chinese Values
Unit 9 Business Competition
Text A Are Airline Mergers Leading to Higher Air Fares
Text B The Green Economy Has a Resource-Scarcity Problem
Chinese Values
Unit 10 Business Etiquette
Text A Importance of Business Etiquette
Text B Why Business Etiquette Matters
Chinese Values
Appendix I Glossary
Appendix II TEM–4 ( 2019–2022)

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